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Cosmetic treatments for men are nothing new, but recent years have seen a monumental shift in attitudes towards male-oriented aesthetic improvements. One that has motivated millions of men from all backgrounds to undergo non-surgical procedures to address a broad range of common issues and take greater pride in their appearance. 

Figures from the British Association of Aesthetic Plastic Surgeons (BAAPS) indicate that over the past decade, the demand for non-surgical treatments among men has risen by approximately 400%, highlighting just how rapid this growth has been. Coupled with the unprecedented safety and effectiveness of today’s cutting-edge treatments, it’s of little surprise to see more men than ever before considering or undergoing non-surgical beauty treatments. 

Popular Non-Surgical Treatments for Men

Products of decades of scientific and technological research, even today’s most mainstream cosmetic treatments are able to address more common signs of ageing than ever before. It’s even possible to alter the shape and proportions of various areas of the body, sculpting a person’s preferred look with no invasive surgery required. 

But in terms of the most popular non-surgical treatments for men, several contemporary cosmetic enhancements are hitting home with male audiences more than others. As things stand in 2023, the following rank among the most popular treatment options for men by far:

1. Botox Injections

Botox injections are one of the most popular and iconic cosmetic treatments worldwide. The procedure involves injecting botulinum toxin into specific muscles to reduce the appearance of wrinkles and fine lines. 

Botox works by blocking nerve signals to targeted muscles, resulting in a smoother and more youthful appearance. The procedure is relatively quick, with results becoming noticeable within 3-5 days and lasting for 3-4 months.

Step-by-step overview:

  1. Consultation: Detailed discussion with a qualified practitioner, who assesses the patient’s facial anatomy and recommends a personalised treatment plan.
  2. Preparation: The practitioner cleanses the treatment area and marks the injection points.
  3. Injection: Botox is injected into specific muscles using a fine needle, which takes only a few minutes.
  4. Recovery: Minimal downtime – patients can resume normal activities immediately after the procedure.
  5. Results: Over the course of a few days, the muscles relax and the appearance of wrinkles diminishes. Results typically last 3-6 months.

2. Dermal Fillers

Dermal fillers are another popular choice, involving the injection of hyaluronic acid-based substances to restore lost volume, fill in wrinkles and sculpt facial contours. The procedure involves injecting the filler beneath the skin, which helps to plump and smooth the area.

Step-by-step overview:

  1. Consultation: Similar to Botox, a consultation with a practitioner helps determine the areas for treatment and the patient’s suitability. 
  2. Application: The filler is injected beneath the skin using fine needles, adding volume and smoothing out lines.
  3. Results: Instant improvement can be seen and the treated area may have mild swelling or bruising that subsides within a few days.
  4. Longevity: Results typically last around 6-12 months, depending on the specific filler used and individual factors.

3. Laser Hair Removal

Laser hair removal is an effective method for reducing unwanted hair growth in areas like the face, neck, back and chest. The treatment works by targeting hair follicles with concentrated light energy, inhibiting their growth. 

Step-by-step overview:

  1. Consultation: The practitioner evaluates the patient’s skin type and hair colour to determine the most suitable laser settings.
  2. Preparation: The treatment area is shaved and a cooling gel is applied to protect the skin.
  3. Laser Application: Pulses of laser energy are delivered to the targeted area, disabling hair follicles.
  4. Recovery: Some redness or mild discomfort may occur, but this typically subsides within a few hours.
  5. Sessions: Multiple sessions are required for optimal results, spaced a few weeks apart.

4. CoolSculpting

CoolSculpting is a non-invasive body contouring treatment that freezes and eliminates stubborn fat cells, resulting in a more sculpted physique.  

Step-by-step overview:

  1. Assessment: A practitioner assesses the patient’s target areas and develops a customised treatment plan.
  2. Application: The CoolSculpting device is placed on the treatment area, delivering controlled cooling to target fat cells.
  3. Fat Elimination: Over the following weeks, the body naturally eliminates the treated fat cells.
  4. Results: Gradual fat reduction is observed, with full results becoming visible within a few months.
  5. Sessions: Depending on the desired outcome, multiple sessions may be recommended.

5. Chemical Peels

Chemical peels involve applying a chemical solution to the skin to exfoliate dead cells, improve skin texture and address concerns like acne scars and pigmentation, exfoliating the outermost layer of the skin, revealing a fresher and more youthful complexion underneath.

Step-by-step overview:

  1. Evaluation: A skincare professional assesses the patient’s skin and recommends an appropriate peel type.
  2. Application: The chemical solution is applied to the skin, creating controlled skin damage that stimulates healing.
  3. Peeling: Over the next few days, the outer layers of skin peel away, revealing fresher skin underneath.
  4. Recovery: Mild redness and peeling are expected during the recovery period.
  5. Results: Improved skin texture, tone and reduced imperfections become evident after the peeling process.

6. Microdermabrasion

A non-invasive procedure that uses tiny crystals to exfoliate the skin, microdermabrasion helps to remove dead skin cells, reduce fine lines and improve skin tone. It not only promotes the growth of new skin cells, but also enhances the efficacy of skincare products by allowing them to penetrate deeper into the skin. 

Step-by-step overview:

  1. Consultation: The patient discusses their skincare goals with a practitioner.
  2. Procedure: A handheld device is used to spray tiny crystals onto the skin and simultaneously vacuum away the exfoliated cells.
  3. Duration: The treatment is relatively quick and can take around 30 minutes.
  4. Recovery: There is minimal downtime, with some temporary redness and sensitivity.
  5. Sessions: A series of sessions may be recommended to achieve the desired results.

Embracing Confidence and Wellbeing

The growing popularity of non-surgical cosmetic treatments among men reflects a shift towards acknowledging how pride in appearance is about more than just looking good. The connection between self-esteem and general life quality is well documented – the better we look, the better we feel. 

Typically associated with primarily female audiences, men of all ages are beginning to explore and embrace the potential benefits of non-surgical aesthetic enhancement. The simple fact of the matter being that if there’s something about your appearance that’s detracting from your confidence, yet it could be corrected effectively and safely, why would you not consider doing just that?

At Body Work Clinic, we take real pride in helping men and women from all backgrounds achieve their beauty goals, boost their confidence and enjoy better overall quality of life. Whether you would like to discuss your aesthetic aims in more detail or have questions on any of the treatments we provide, we would be delighted to hear from you. 

Call Body Work Clinic today, or email us anytime and we’ll get back to you as soon as possible. 

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